Author: Content Curator

Choosing a web hosting provider is a crucial step for website owners. Your hosting service and plan will have a major impact on the performance of your website.

But with so many options to choose from, this process can feel like an extremely daunting task.

The first thing you need to do is determine the type of hosting service that you’re looking for. Since you’ve landed on this page, I think it’s safe to assume that you’ve already taken care of this first step.

You decided that you want a dedicated server, instead of a shared, VPS, or cloud hosting plan.

That’s great! But now what?

All dedicated server plans are not created equally. But with that said, every website has unique needs as well. The best dedicated server plan for one website, might not be the best option for you. That was my inspiration for creating this guide.

The truth is, there are lots of amazing dedicated server plans out there. It would be irresponsible and impractical for me to name just one as the best.

Instead, I’ve narrowed down the best dedicated servers with every type of website in mind. So no matter what you’re looking for, I’m confident you can find it on this list.

What is dedicated hosting?

As the name implies, dedicated hosting plans provide a dedicated server to a single client. This means that you won’t be sharing your server resources with other websites.

Lauren Teague, Convince & Convert Strategist and live video expert, shares her best tips on how to use live video as part of your content marketing strategy

One of our content marketing consulting clients recently asked us, “Is live video worth it for marketing?” and, if so, “how should we use live video for marketing?”

To answer their questions, I interviewed my C&C colleague and strategist, Lauren Teague, who was an early pioneer in social media live video during her years with the PGA TOUR (yes, that PGA).

In this post, she shares the three most relevant situations and opportunities for marketers to utilize live video to promote a marketing message or agenda, and the three most common mistakes marketers make when pursuing live video content. Let’s dive in:

What are the biggest opportunities to use live video for marketing?
One-time Events

The best reasons to use live video are for one-time-only events or opportunities, such as product launches, or the typ… Read More

For most of us, social media has become a second home where we invest 3-4 hours of our leisure time a day. This is supported by the fact that there are 3.2 billion people logging in daily to social media. And marketers see an opportunity to attract this audience to their product or business.

Hashtag tracking is one method that helps this purpose for marketers.

Hashtags have been a highlight of social media platforms like Twitter, Instagram, Facebook, and Pinterest. They are commonly used by businesses and users to support their content on digital platforms.

An intro to hashtags

A hashtag is generally a phrase or keyword prefixed with the # sign which is attached to a piece of content on social media. A hashtag helps enhance the discoverability of the content.

The idea is to attach a hashtag relevant to the theme and characteristics of the content so that when people search for a content topic they can find it using just a simple hashtag.

Adding hashtags is immensely helpful as it increases your reach and makes it easily discoverable for a broader audience.

Especially for marketers, hashtags can be used to promote your content more effectively w… Read More

Want to market your products or services on YouTube? Wondering how to set up a YouTube video ad campaign? In this article, you’ll learn how to run ads on YouTube via the Google Ads dashboard. #1: Link Your YouTube Channel With Google Ads Before you start your YouTube video ad campaign, you must link your […]

The post How to Get Started With YouTube Ads appeared first on Social Media Marketing | Social Media Examiner.

… Read More

Posted by Cyrus-Shepard

Google shook up the SEO world by announcing big changes to how publishers should mark nofollow links. The changes — while beneficial to help Google understand the web — nonetheless caused confusion and raised a number of questions. We’ve got the answers to many of your questions here.

14 years after its introduction, Google today announced significant changes to how they treat the “nofollow” link attribute. The big points:

Nofollow can now be specified with 3 different attributes — “nofollow”, “sponsored”, and “ugc” — each signifying a different meaning.For ranking purposes, Google now treats each of the nofollow attributes as “hints” — meaning they likely won’t impact ranking, but Google may choose to ignore the directive and use nofollow links for rankings.Google continues to ignore nofollow links for crawling and indexing purposes, but this strict behavior changes March 1, 2020, at which point Google begins treating nofollow attributes as “hints”, meaning they may choose to crawl them.
You can use the new attributes in combination with each other. For example, rel=”nofollow sponsored ugc” is valid.Paid links must either use the nofollow or sponsored attribute (either alone or in combination.) Simply using “ugc” on paid links could presumably lead to a penalty.Publishers don’t have to do anything. Google offers no incentive for changing, or punishment for not changing. P… Read More