8 Industry Benchmarks You Need to Set For Accurate Performance Assessment

We all want to know how we measure up and where we stand compared to our competition. In business, it’s important to understand how we’re doing versus how our direct competitors are doing. And it’s not just about being competitive; it can help make sure that you’re on the right track.

Industry benchmarks are so valuable for that reason. They can help you assess what’s standard in your particular niche, giving you an idea of what results you should be shooting for and even what’s possible.

It can be difficult to find these benchmarks online for every industry, requiring you to dig up the data and analyze it yourself. We’re going to help with that, taking a look at exactly how you can set industry benchmarks that will be valuable to you and which ones you should be focusing on.

Why you need to set industry benchmarks

Benchmarks are great, but they’re only useful if they’re accurate for the industry that you’re working in. In 2018, for example, the average order value for eCommerce beauty stores was $70.71. This is a great number, but it’s going to seem dismal if compared to the average order value on travel-related site… Read More

GoDaddy Web Hosting Review

Thanks to some eye-opening and somewhat controversial marketing campaigns, GoDaddy is one of the most well-recognized names in the web hosting industry.

Despite what you might think about their branding strategy, the company has some outstanding services that they offer. I recently named GoDaddy as the most popular web host on my list of the best web hosting providers.

GoDaddy has millions of customers worldwide.

They offer a variety of services ranging from website builders and professional email to domain registration and web hosting.

So if you’re on the hunt for a new web hosting provider, there’s a good chance that you’re already familiar with GoDaddy’s name.

But do their products live up to their reputation? Is GoDaddy a good web host?

These are some common questions that I hear on a regular basis, which is what inspired me to create this guide. I’ve taken the time to dive deep into everything you need to know about GoDaddy as a web hosting provider.

This review covers all of GoDaddy’s hosting plans and the benefits of using GoDaddy for web hosting. I’ll even discuss some of the downsides associated with their services.

By the end of this guide, you’ll be able to make an informed decision on whether or not GoDaddy is the best web hosting provider for your website.

GoDaddy Web Hosting Plans

Web hosting comes in all different shapes and sizes. GoDaddy offers a wide range of options to… Read More

How to Use LinkedIn to Build a Powerful Network

Are you connecting with the right people on LinkedIn? Want to build a stronger LinkedIn network? In this article, you’ll learn how to make strategic LinkedIn connections to grow your influence and your business. Why Build a Selective LinkedIn Network? Whether you’re an entrepreneur or a business professional, LinkedIn is the perfect social media platform […]

The post How to Use LinkedIn to Build a Powerful Network appeared first on Social Media Marketing | Social Media Examiner.

Read More

3 Ways That Site Answers, Feedback and Customer Service Are Winning Over New Customers

Long gone are the days when brands could simply rest on their laurels, blast out marketing messages, and wait for the customer orders to come pouring in. That’s just not how business works anymore, nor should it.

For any business to succeed in the modern economy, you have to recognize and embrace the incredible power of two-way customer communication. Just as much as you want to tell potential customers about your products and services, you should be just as eager to hear what they have to ask and say too.

If a potential customer can’t quickly and easily find the answer to their question, they’re apt to look elsewhere. Conversely, by capturing that initial interest and nurturing honest and open communication with site answers, you could be winning over a new customer by building the foundation for a long-term relationship. As you know, repeat customers are the best customers, and that sort of positive relationship is often founded on great customer service.

But, as a business, how do you ensure that your customers are being heard in a timely and effective manner? How can you deliver top-notch site… Read More

How to Write Facebook Ads That Convert

Want your Facebook ads to move people to action? Looking for a framework to help? In this article, you’ll discover how to develop and compose Facebook ad copy that converts and sells your products. #1: Research Customer Needs and Preferences in Facebook Groups Marketers often talk about how hard it is to get accurate customer […]

The post How to Write Facebook Ads That Convert appeared first on Social Media Marketing | Social Media Examiner.

Read More