Author: Content Curator

Have you ever heard of blogger burnout?

It’s when bloggers find themselves uninspired and unable to come up with fresh ideas. The longer a blogger has been consistently publishing content, the higher the chances that they’ll suffer from a case of blogger burnout.

But how do you combat blogger burnout? How do you continue to come up with blog post ideas that stand out from the crowd?

Let’s discuss how you can generate blog ideas without breaking a sweat.

#1. Check Amazon reviews

Amazon reviews are a hidden treasure trove of blog post ideas. They tell you what information your target audience is looking for and how they want it to be presented. Not only do you generate blog post ideas, you can also quickly create an outline.

Begin by searching for nonfiction books about the topic you would like to write about. Once the results are populated, read the reviews for at least five of them. Take note of the following.

What did people like the most about the book?
What did people dislike the most about the book?
Do the reviews mention specific topics the book failed to cover?
Do they like or dislike the tone used to write the book?

Answers to th… Read More

With holiday travel just around the corner, it is the perfect time to catch up on the most popular episodes of our Social Pros podcast that you may have missed.

Based on data from Libsyn, our podcast hosting solution, here are the top 10 most popular episodes for 2019 of Social Pros, our social media podcast.

What Seth Godin Thinks About the State of Social Media

Seth Godin (no intro needed) joined Social Pros to discuss the state of social marketing and the importance of consistency. This is my favorite episode of the year, and our listeners’ favorite episode too.

Seth discusses why clickbait erodes trust, why he is not active on social media, and why consistency is more valuable than authenticity. If you only listen to one episode, listen to this one!

Are your Facebook ads working for you? Wondering which metrics you should be tracking? In this article, you’ll discover nine ways to analyze and assess the performance of your Instagram and Facebook ad campaigns. #1: Assess Awareness When you’re running social media ad campaigns, it’s interesting to see how many people are viewing your content. […]

The post How to Analyze Your Facebook Ad Performance: 9 Ways appeared first on Social Media Marketing | Social Media Examiner.

… Read More

Every ecommerce sale can be tied to a decision made by the consumer. There’s a moment in the customer journey process that sways people to buy or pass on a product.

What defines this moment?

I often get asked what makes or breaks an online purchase. If you don’t know the answer to this, then you can’t run a successful ecommerce operation.

Lots of experts out there will tell you to “do this” or “do that” to increase ecommerce sales. But I always let the data do the talking for me.

Sure—in theory, nearly every strategy sounds good. However, if you can’t tie those strategies to concrete evidence, then it’s just guesswork. I don’t know about you, but I wouldn’t let my business rest in the hands of someone’s best guess.

That’s why I’m always on the hunt for the newest research and studies related to ecommerce and consumer behavior.

I recently stumbled upon an ebook called Understanding the Future of Ecommerce Personalization, published by AB Tasty.

The ebook reports the findings of a study where 2,000 people were surveyed throughout the globe. The survey questions were used to discover the advantages, concerns, and frustrations of consumers shopping online.

Based on these findings, I was able to draw conclusions on the factors that make or break an ecommerce sale.

When in doubt, turn to the data. All of the data below came from the AB Tasty report. I’ve thrown in my own two ce… Read More

As a small business owner, it’s crucial for you to stay up to date with the latest technology and trends. Yet there are still so many businesses out there using traditional phones for work purposes.

The fact that you’ve landed on this page means that you’ve at least recognized the need for a change.

Business VoIP phone services are increasing in popularity. This relatively new technology offers an alternative option to traditional phone lines.

What is a VoIP phone service?

The acronym stands for “voice over Internet protocol.” In simple terms, this is a phone service that operates over the Internet.

A VoIP creates a digital signal from any incoming or outgoing call. Then it converts that signal to reach any non-VoIP numbers as well. This cloud-based solution allows you to receive calls from a computer, VoIP phone, any phone with a VoIP adaptor, or mobile hotspot. Here’s a visual explanation of how it works.

But if you run a quick search for the best VoIP phone services, you’ll quickly learn that there are dozens, if not hundreds, of options to choose from.

That’s what inspired me to write this guide. I’ve identified the top phone service providers for small businesses. I’ll explain all of the benefits and show you the methodology for… Read More