Author: Content Curator

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Even as we head close to post-pandemic times, webinars continue to be an invaluable content marketing tool for companies to attract and engage with prospects as well as retain existing customers to become your advocates. They are allow you tell a story beyond sound bites with real business outcomes.

Over the last 12 years, we have produced, delivered, and moderated hundreds of webinars acr… Read More

Social media is a huge part of pretty much everyone’s life these days. For that reason brands, businesses, influencers, creators, and more are flocking to one of the hottest social media platforms to date – TikTok.

Although TikTok has only been around for a couple of years it’s already hit the 1 billion monthly user mark, making it on par with Instagram in terms of monthly use. This is a big deal because Facebook and Instagram have been around for over 10 years while TikTok has hit such high levels of popularity in a short time.

TikTok also offers users a unique opportunity to connect directly with your target audience through short videos and creative entertainment. It seems to be a bit more casual and intimate than other social media platforms out there, making it a very lucrative way for brands, businesses, and creators to connect on a deeper level and build a really strong reputation.

Whether you’re just getting started on TikTok or are looking for ways to boost your performance, having a high number of TikTok views is really important. One unique thing about TikTok views is that users can see how many you have in the video thumbnail, making it extra important if you want to promote more video … Read More

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Every year, higher education is challenged with recruiting a new generation. Over the last several years, it was millennials. This time around, it’s Generation Z.

Gen Z and Millennials are different, and it’s not just side parts and skinny jeans. Gen Z views money, brands, and authenticity differently and demands brands share their ideals and create less polished content.

With … Read More

Whether you’re managing multiple large-scale projects or a small team with only a few individuals, you need a decent project management methodology behind you.

There is a range of different methodologies that you can use in your approach, but today we are going to dive deep into Kanban project management. Enlisting this approach will help you to gain visualization over your entire project, organize tasks and team members effectively, and allow for seamless collaboration between teams.

In a nutshell, Kanban project management can simplify even the most complex projects. If this sounds like a dream come true, stick with us as we take a deep dive into Kanban methodology.

What is Kanban Project Management?

Kanban project management is based on a simple framework and is very easy to deploy in organizations of any size. For some context, Kanban is the Japanese word for “billboard” and that’s exactly what a Kanban board looks like.

The concept of Kanban project management is to work from a time-based list of tasks required to reach the completion of a project. You complete each task only as it is needed.

In a nutshell, a simple Kanban board will likely have three columns – “To Do”, “Doing”, and “Done”. Each task represents a single unit of work and will have its own card on the board. Users of the Kanban board will move task cards along the board from left to right as the task is in progress.

The visual cue of a … Read More