According to survey findings published by SHRM in 2016, 84% of organizations are using social media recruiting strategies to increase brand recognition and target job candidates with specific skill sets.
These organizations are posting job advertisements, contacting potential candidates, and encouraging employee referrals, all of which builds a recruitment strategy that attracts the best mix of candidates.
However, not all social recruiting strategies are created equal. It’s not just about posting in and of itself, but what type of content you’re posting and how you’re doing it. Below are 8 social media recruiting strategies that you can use to attract the best candidates.
1. Share your brand’s story
Your company is so much more than just a conglomeration of jobs – it’s culture, vision, and, most importantly, people. In order to grab the attention of top talent, you want to tell your brand’s story. This requires showcasing the entire package of who you are, from company culture and core values to team traditions and benefits. The more you reveal about your company on social media, the more you will attract job seekers who are the right … Read More