Are you thinking about marketing with video in social media, but not sure which platform will get you the best results? Well, you’re on the right track and asking the right questions.
Customers LOVE video:
85 percent of Americans watch videos online. [comScore]
45 percent of people watch more than one hour of Facebook or YouTube videos per week. [Wordstream]
92 percent of mobile video viewers share videos with others. [Invodo]
And video drives business:
Viewers are 85 percent more likely to purchase a product after watching a product video. [Internet Retailer]
52 percent of consumers say that watching product videos makes them more confident in their online purchase decisions. [Internet Retailer]
But there are so many video platforms! Where should you publish your videos? There are so many platforms to choose from!
YouTube videos
Facebook videos
Instagram videos
Snapchat videos
LinkedIn videos
Twitter videos
Pinterest videos
Can you really create and post video on all the platforms, especially when they all have different specs and requirements?