In this guide, I’ll walk you through all the details of where you should set up your online store — if WordPress ecommerce is right for you or not. I’ll answer questions including:
Should I use an ecommerce platform, like Shopify?
Or should I monetize my blog with one of the WordPress ecommerce integrations, like WooCommerce?
What’s the Shopify buy button? Should I use that?
Once I choose where to build my store, how do I create it — which WordPress ecommerce plugins do I need, and how do I install them? Etc.
To cut to the chase, the answer is pretty simple. It comes down to one question: Are you creating a site that’s focused on content? Another version of this question is: Is your marketing strategy SEO?
Take a minute and really answer that two-part question. It’ll determine which route you go.
WordPress Ecommerce Website vs. Shopify Store
The choice here is easy. If you’re building a site that’s 100% focused on content or 100% focused on ecommerce, the best choice on how to build your site is very clear. You want a WordPress ecommerce site.
What WordPress does best = Content
WordPress is now a decade old and is still the reigning champ for managing sites with a ton of content. If you plan on pursuing an SEO or content marketing strategy for your business, WordPress is the only legitimate choice for your site.