There is something special about buying your new first home. You are handed the keys and you walk in the front door and it is yours. It is almost visceral.
The smell of the paint, the feel of the carpet under your feet and the vision of how you are going to furnish and style the rooms is enticing.
The senses are engaged and it is your new asset.
Opening your own fashion store, cafe or restaurant is also a dream for many. The planning, the imagining and the creation of a place where customers will love to visit is a temptation that leads to large investments of time and money. The lease is signed often with a commitment for 5 years. The shop design and fit-out is arranged and deposits taken. It is not uncommon to for $100,000 -$200,000 to transfer out of your account into the hands of the landlord, suppliers and contractors.
It is a big risk. Will the location work? Are the customers going to buy.
It is your bricks and mortar retail asset.
It is a Digital World
When it comes to the online world we often think that because your can’t see, touch or feel the furnishings or furniture that it doesn’t deserve the attention and investment of the physic… Read More