Key takeaway: You’ll want to bookmark smartercx.com/unforgettable.
Consumers are paying more attention to experience than ever, putting the pressure on customer experience (CX) professionals to deliver better and better experiences. Research from Walker finds that, by 2020, a majority of B2B buying decisions will be made based on CX, not price.
We all know that CX must continually improve, but how? Customer expectations are on an escalator, constantly going up, and rarely stopping. What specifically can/should we do to always be at the top of that escalator?
I’m partnering with SmarterCX and Oracle CX to find out, and to give business leaders real examples of extraordinary customer experiences happening every day.
I’m delighted to announce the launch of Unforgettable, a multi-media education program that features a rotating team of CX experts to spotlight modern customer experience excellence.
For the next 12 months, you’ll find weekly Unforgettable video lessons on LinkedIn, Facebook, and here at ConvinceAndConvert.com. Each Unforgettable video will… Read More