Did you know that the cost of acquiring a new customer is 5X greater than retaining an existing one?
The fact that it costs much more to acquire new customers than to retain them holds true for businesses across all sectors. However, it is especially true for the ever-growing flock of eCommerce companies. eCommerce businesses need to work harder to retain their customers in order to thrive among the immense competition.
But how do you go about doing that? To prevent your customers from switching over to your competition, you need to create smooth and flawless experiences for them. Only then will they consider choosing you over another brand that offers the same products at comparable prices.
There are many different factors that set top eCommerce businesses apart from others. These include the user experience, product pages, shipping, and return policies. It isn’t enough to get your customers to browse through your catalog. To encourage them to buy, you need to offer them something attractive.
Let’s take a look at how free shipping can help you grow and retain your customers.
Simplify the shipping process
Good products and cheap pricing … Read More