Digital content optimization is a topic of ongoing discussion. Online marketing experts and content creators alike have their own views on the matter.
Some say that the secret to good ranking lies in SEO’s technical side. Others veer towards creative, meaningful SEO copywriting based on their past experiences.
Studies have shown that 61% of marketers agree that SEO does prove beneficial in organic growth hacking and content marketing in general.
Jodi Wright, Trust My Paper senior copy editor, however, had this to say on the matter: “I do my best to combine both SEO and well-written content into my writing. I never trust one single method to carry my content forward. Just like the search engines themselves, we too need to evolve and adapt to popular trends.”
The art of SEO copywriting goes much deeper than meets the eye. Creating truly epic content which is SEO-friendly isn’t an easy task – and we are here to seek those answers today. Let’s take a look at what makes SEO tick, why copywriting matters and how you can make the most out of this digital phenomenon.
SEO copywriting 101
In order f… Read More