The average eCommerce cart abandonment rate is 69.57%… it rises to over 85% on mobile!
Not that I need to spell it out, but that means for every 10 people that visit your website and add a product to their cart, 7 are deciding not to complete the purchase.
I’m not talking about casual website viewers, either. These shoppers have browsed your products, selected one (or several) they like, and then got cold feet at the very last second. They’re ready-to-buy leads.
If you consider these statistics over a larger sample size, things start to get scary. Hundreds of people could be abandoning carts on your Shopify store, costing you thousands of dollars every month.
What can you do about it?
Well, there are dozens of abandoned cart recovery strategies for Shopify stores. Some involve remarketing, others email follow-ups, and almost all of them utilize Shopify apps to re-engage with lost customers.
We were lucky enough to get our hands on SuperLemon’s WhatsApp Support App for today’s review. It’s one of the highest-rated automated abandoned cart recovery apps on the Shopify marketplace, and we were super-impressed with… Read More