Research: 5 Insights on Improving the Employee Experience

A top priority for marketing professionals is analyzing and improving the customer experience. We talk to customers, pour over the data, build the necessary technology stack, use customer journey mapping, build feedback loops, and more. 

But what about improving the employee experience? 

Improving the employee experience involves all departments and leaders in an organization. Marketing, HR, finance, operations, sales, customer success, the C-suite, and more are part of the strategic challenge of improving the employee experience. 

In recent months, Ascend2 and our research partners have performed various studies that have revealed helpful data on the state of the employee experience and how to improve that experience. Here are 5 key findings. 

Finding 1: Employee Experience Matters

Time is Ltd and Ascend2 conducted a study to determine the state of the employee experience and its impact on the evolving workforce. In the report, HR leaders overwhelmingly recognize that employee experience and well-being drive productivity, effective collaboration, and more. 

Employee experience matters. Nearly all (94%) of HR leaders surveyed consider employees’ experience at their organization… Read More