How to Enhance Your Brand Image, Get More Clients and Command Higher Rates

Leaving a settled job for a freelance (or consultant) career is one of the toughest decisions for anyone. On one hand you have a guaranteed paycheck at the end of every month along with a number of other fringe benefits.

While on the other hand, you can go completely freelance and enjoy the freedom of working on your favorite projects on your own terms. This is probably probably why freelancers are going to make up nearly 47% of the workforce in USA by 2020.

Source

The problem with freelancing, however, is the sheer number of people doing it. Clients have an almost unending list of freelancers to choose from and the market is dominated by low paying gigs and cheap projects, especially on freelancing portal like Upwork and Fiverr.

It’s very hard to stand out from the crowd and earn enough to make a living. Especially if you’re a nobody who’s just starting out.

There is, however, one way to not only stand out from the c… Read More

5 Critical Questions to Ask When Choosing a Social Media Tool For Your Business

When it comes to social media, you get what you give…

2 hours a day can achieve some decent follower growth, 4 hours a day could massively raise your brand awareness, and 8 hours a day? Well, your social channels would be thriving.

But let’s face it, who has the time to pour 70% or more of their day into social media management? Certainly not a lot of us.

Now, we’re probably not the first people to recommend you try a social media tool. In fact, we’re probably not even one of the first ten. But if there’s one thing you should take away from this blog, it’s the importance of finding the right social media tool.

So, without further ado, here are the key questions you need to be asking when seeking the perfect social media tool…

1. Does it make your life easier (now, and in the future)?

At the end of the day, if it’s not going to make your life easier, then there’s just no point. When selecting a social media tool you should be looking for something reliable, easy to understand, and simple to start using from the moment you sign up. While it’s easy to follow the crowd and sign up to the most popular social media tool to pop up on your Google search, you need to be reali… Read More

How to Improve Your Online Reputation

Things happen. You made a mistake and did something that damaged your reputation.

Maybe you said something that people took as offensive. Or maybe your social media manager tweeted something inappropriate.

The delete button doesn’t erase things from someone’s memory.

Or maybe your company was the victim of a credit card breach that impacted your customers. In this case, it’ll be tough for you to get your customers to recommend your brand to others.

But just because you had a slip-up doesn’t mean your company is doomed forever.

There are steps you can take and changes you can make that will improve your reputation online.

That said, this guide isn’t just for brands with a bad reputation. Those of you who have a new company with no reputation will need help building your reputation from scratch.

Some of you have been in business for a while and don’t even realize your actions aren’t helping your reputation. Regardless of your situation, I’m confident you’ll benefit from this guide.

Research shows that 58% of business executives think they need to manage their reputation online. However, just 15% of these people actually do something about it.

Furthermore, 41% of brands that experienced an event that damaged their reputation said their revenue decreased as a result.

You don’t want to be one of these statistics. It’s time to do something about your online reputation.

Ask your custo… Read More

How to Easily Design Social Media Images: 4 Free Tools

Do you create your own social media images? Looking for easy-to-use graphics tools to design professional-looking visuals? In this article, you’ll discover four free tools to create images for your marketing. #1: Preview Text Styles With One Touch via Adobe Spark Adobe Spark is part of Adobe’s suite of creative products, bringing social media image […]

The post How to Easily Design Social Media Images: 4 Free Tools appeared first on Social Media Examiner.

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7 Sneaky Ways to Create a Lucrative Ecommerce Business from Scratch

Did you know that by 2021, global eCommerce sales will reach nearly $5K billion?

The numbers clearly indicate that the eCommerce business is growing and flourishing. And anyone with smart strategies can start an eCommerce business and make a profit.

Image Source – Statista

Are you thinking about starting an eCommerce business, and want to make a huge profit? You have a dream and that’s a great start.

But, if the foundation of your eCommerce business is not strong enough, it will soon fizzle out. Establishing an eCommerce business and managing your relationships with your customers is not a walk in the park.

Want to discover some sneaky and easy ways to start an eCommerce business now? You’ve come to the right place. This post will talk about some of the best ways to start a lucrative eCommerce business from scratch.

Let’s get star… Read More