IM Sphere

For someone who is looking to start a small business, dry cleaning is a popular selection.

It sometimes requires a significant chunk of startup funding, but a successful dry cleaner will deliver a steady income.

Maintaining a stream of returning customers is easier with a dry cleaning business than with some other business models, as long as the customer service is top notch.

Dry cleaning typically requires a bit of knowledge about the business and the laundering process to have the highest level of success from the start.

As with any small business, starting a dry cleaning business is a challenge, but it can be a profitable business opportunity in the right location.

The Easy Parts of Starting a Dry Cleaning Business

A dry cleaning business may sound like a simple opportunity for a new small business owner, and it does have some easy-to-follow aspects to it. Some of these include:

Franchise Opportunities

Purchasing a franchise location is an option for the person who simply wants to start a business and focus on dry cleaning. As a franchisee, the business owner would purchase a local branch of a larger brand name dry cleaning company.

With a franchise, the parent company handles most of the preliminary work, including marketing. The local owner gets to use a well-known brand, which helps with some of the primary challenges of introducing a new business to customers. The owner can just focus on run… Read More

Starting a laundry business is relatively easy—even if you don’t have previous experience in the industry.

That’s why it’s also one of the more competitive businesses out there, where you’ll find yourself facing plenty of competitors.

To succeed, you’ll need a prime location, to determine what makes your laundry services better than your competition, and offer great value.

This guide will help you start your laundry business and put you on the fast track to success.

The Easy Parts of Starting a Laundry Business

If you’re looking for a safe business, you are at the right place.

The laundry industry has a five-year survival rate and a 20-35% return on investment, which is considerably higher than the average new businesses startups. Also, you don’t have to worry about any inventory management and can easily operate a laundromat on a small scale.

Working life flexibility and ease of management are other significant advantages.

As the owner, you can set your own hours of operation, which allows you to enjoy your preferred work-life balance. Plus, many technological advancements in the field, such as laundromat management systems, make it easier than ever to manage your new laundry business.

In addition, having a laundry business is an excellent source of extra income.

You can introduce your future generations to the concept of small business ownership and build a stable… Read More

Abandoning an online shopping cart may not be a big deal for a customer – but, for an eCommerce company, it could be a lucrative opportunity lost.

An effective abandoned cart email strategy is the perfect solution.

Start with this list of four abandoned cart email examples that will bring folks back to complete their checkout on your website.

Why are abandoned cart emails important for eCommerce?

According to an industry benchmark report, the standard abandoned cart email makes $5.81 in revenue per recipient. That same study showed that companies with an average order value of $100–500 also recovered 4–5% of their abandoned carts through this email marketing strategy.

In short, abandoned cart emails are a major customer retention lifeline for eCommerce businesses.

Every eCommerce brand should have a customized abandoned cart email framework as part of its email automation workflow and retargeting strategy.

A thorough framework will help you identify:

The exact point in the buyer’s journey where the customer clicked outThe kind of copy that brings them back to the site (or helps make a sale)How to then upsell and… Read More

There are so many types of marketing we hear about today – online marketing, influencer marketing, network marketing… the list goes on.

But have you heard of attraction marketing? It’s not exactly a new player in the business side of network marketing, but it has exploded in popularity recently.

That’s because it can gain leads for your business very quickly.

It involves giving value and offering free content to pull prospective leads into your company. The ‘attraction’ part of the equation is the important bit here – the idea is not to bang on about your merchandise or your company, but to grab people’s attention on an unconscious level so that they don’t really know they’ve been converted until they take action.

Basically, you are giving before you take, and putting things into the marketplace to attract people to you. By giving, I don’t mean the product itself, but knowledge or information about it that would help the customer make a wise choice.

The workflow of attraction marketing is represented below:

Cloud phones are the modern solution for business communications.

Using VOIP technology, cloud-based phone systems eliminate outdated and expensive hardware while still allowing users to make and receive calls from anywhere. This is particularly useful in a world where so many people work remotely. Instead of being tied to a desk with a physical landline, cloud-based phone systems can be used anywhere with internet access.

Scalability is another top reason why cloud phone systems have become so popular over the years. It’s easy to onboard new users without having to ship any equipment. Remote call centers and customer service reps working from anywhere can be onboarded in mere minutes.

Many cloud-based phone systems come with additional communication tools, like video conferencing. All of this is extremely useful for businesses of all sizes.

Which cloud-based phone system is the best for your needs? Find out below.

Visit Nextiva

Feature-rich cloud PBXBest-in-class call qualityPush voicemails to emailOptional SMS and conferencing
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