Blogging has become synonymous with content marketing strategy. Every single day, millions of people seek information about products and services online and blog posts regularly serve those needs.
But, without the right use of keywords and SEO header tags, your blog post will end up lost in the web that is the Internet.
So what is a blog post title and why is writing a good title for a blog so essential to its success?
Picture this scenario; you have toiled away and crafted a seemingly well written and well-researched blog post but before you know it, it is left withering away with zero comments, zero shares and yes, zero tweets or likes.
Sound familiar? Well, it’s enough to drive you up the wall and wipe out any motivation for writing any more content.
If you think the answer lies in spending more hours perfecting and honing your writing skills, you couldn’t be further from the truth. The answer lies in one word, the Title.
So how does writing catchy titles and post topics help, and more importantly, how do keywords help to boost your title and improve social shares for your blog?
Writing great content and slaving away whi… Read More