A picture is worth a thousand words.
This is an ageless English adage I’m sure you’ve heard countless times throughout your life. It’s a simple concept. In short, it means that it’s easier to show someone something than to tell them about it.
But are you applying this strategy to your blog posts? Blogging is a science.
There are lots of tips and tricks you can learn to engage with your audience, such as mastering the art of storytelling. However, words alone won’t drive engagement.
You’ll need to learn how to incorporate visual elements into your blog posts as well. If you’ve been reading my blogs for a while, you know I practice what I preach.
I love using visuals to help improve my content. To those of you who are not used to this, it can sound intimidating.
Where do you start? How many visuals should I include? What visuals are acceptable?
These are all valid questions that I can answer for you. Use this guide as a reference for adding visual content to your blog posts. Here’s what you need to know.
Understand how people read your blog
You can be the best writer in the world, but the reality is people aren’t going to read your content word for word. It’s a fact you need to accept right now.
According to a recent study, people read only 20% of your content on a page.
Let that sink in for a moment. Research shows that the optimal blog post will take someone about seven minutes to … Read More