You’ve nailed your website SEO to a tee. Your blogs are performing for your chosen keywords. But your videos, the content you’ve spent hours perfecting, don’t seem to be contributing much to your numbers.
You’re in need of some video SEO.
Increasing the visibility of your video content is as important as creating it. To achieve that, video SEO cannot be an afterthought. You have to start thinking about ‘searchability’ the moment the idea of creating a video pops into your head.
That way you ensure that your video content gives back by bringing in consistent traffic and leads.
This blog post guides you on how to go the extra mile and optimize your videos for search.
First, some video SEO context…
In a recent survey, 71% of people picked YouTube as their favorite platform for watching videos.
However, a video on YouTube might have millions of views and still not rank on Google Search. It’s because, on YouTube, people watch videos based on recommendations and often through auto-play features.
Whereas, for video content to rank on Google, people need to be searching for it. Even if a video ranks number one in search, if no one’s looking for it, it will… Read More