Those of you who have been reading my blogs for a while know I’m a huge advocate of using visual elements to enhance my blog posts.
In addition to being visually appealing, images can actually improve the performance of your articles. That’s because blogs with pictures receive 94% more views than posts without them.
According to a recent study from the Content Marketing Institute, 73% of marketers say their top priority is to create more engaging content.
And 55% of these content creators are prioritizing visual content.
If you haven’t been using images to enhance your content, you should consider starting with some infographics. Even if you have included pictures in some of your old content, you can take this strategy to the next level by building custom infographics.
That’s because infographics are a combination of text and images. Research shows people follow directions 323% better if the directions include both text and illustrations.
On social media platforms, infographics get liked and shared at three times the rate of all other content.
Once you start building infographics, you will drive more traffic to your website. That’s because other people will use your custom images to enhance their own content.
As a result, you will consistently build backlinks, which will improve your SEO.
Now that you understand why you need to create infographics, it’s time for me to show you how. There are ton… Read More