Wondering what influencer marketing and Facebook ads have in common?
When used as part of a cohesive digital marketing strategy, they are a winning combination to push consumers down the buying funnel.
Influencer marketing has proven to have almost 7x better conversions than regular ads. When you amplify an influencers message to Facebook’s limitless audience, you have the potential for instant, credible growth, and visibility.
From Awareness to Consideration to Decision, here’s how to use Facebook ads with influencers to push consumers down the buying funnel.
Facebook Live Video
Video is one of the best ad formats on social, and Facebook Live Video ads are taking center stage. In fact, Facebook is giving special treatment to businesses using video posts. Even Mark Zuckerberg used Live video to jumpstart its inception.
“Live video checks a lot of boxes for Facebook: It pulls in users, keeps them coming back… Read More