How Blockchain Is Changing the Digital Marketing Industry

Cryptocurrencies have been a hot topic lately to say the least.

You probably heard about Bitcoin years ago—the most popular cryptocurrency with the most media coverage. In the early days, it was primarily used for transactions on the dark web.

But today, cryptocurrencies have evolved and are starting to gain traction.

Everyone knows someone with a cryptocurrency story. Either a friend, family member, or a friend of a friend invested in Bitcoin years ago and made a fortune off it.

Or maybe you’ve talked to someone who regrets selling too early before some of the most recent surges took place.

That said, I didn’t create this guide to spark a cryptocurrency debate. Everyone has an opinion on this method of payment, and I don’t want to get into all the pros and cons.

Instead, I want to focus on one specific area that makes this technology work.

Blockchain.

On the surface level, people associate blockchain with buying and selling cryptocurrencies, but it’s much more than that.

As a marketer, you need to recognize the latest trends and understand how blockchain technology works.

It will potentially impact your business today and in the future. It’s in your best interest to start educating yourself now.

Even if you’re not planning to implement cryptocurrency as a payment method just yet, knowing the concepts of blockchain is still important because it’s changing the digital m… Read More

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