You likely spent a lot of time thinking up the perfect name for your business–it’s one of the first and most exciting things you do when you start a new business.
So it would be beyond frustrating if another biz popped up with a similar name to yours.
Plus, you’d potentially have to go through a tiresome and expensive rebranding process if you don’t have any protections.
But when you register a trademark you have complete ownership over your business name.
The only problem is registering a trademark is not the easiest thing to do.
So this post will guide you through every step of registering a business name with the United States Patent and Trademark Office (USPTO).
The Easy Parts of Trademarking a Business Name
A Clear Application
Trademarking a business name is simpler than trademarking your branding, i.e. your logo, slogan, and so on. There are fewer steps involved in the prep and application phases.
Furthermore, the application you’ll complete to register your trademark is relatively clear and straightforward and contains a lot of explanatory information you can refer to as you go along.
Apply On Your Own Schedule
If you file for your trademark using TEAS Standard, you can submit some of the required information in the initial application and some at a later date. You can also pay the application fee in two installments.
These aspects take some o… Read More