Category: Curated Content

Are you looking for the best apps for managing social media that won’t cost you an arm and a leg?

Choosing the right platform might be harder than you think – here’s a transparent breakdown of which app might actually be the best fit for you.

If you want a cost-effective and productive way to manage your social media channels in 2018, you need to find the right app.

If you don’t use an app and individually jump from one social media account to another you will end up wasting a colossal amount of time and money.

The perfect social media management app in 2018 should help (or automate) a handful of tasks that once took far too much time to execute manually, such as:

Scheduling your social media posts days, weeks and even months ahead of time
Sophisticated audience, activity, and engagement analytics
Simple and presentable reporting features
Monitoring profile notifications, and audience sentiment

The best social media management app should integrate with several social networks (not just the major players, but also helpful platforms like Yelp and Google Analytics). This way your entire marketing team can cohesively manage all your social profiles on one platfor… Read More

Did you know that 65% of people are visual learners?

Furthermore, 90% of information that gets transmitted to the human brain is visual.

But if you thought that was crazy, consider this. We process images 60,000 times faster than we process text.

Let that sink in for a moment.

As you’re reading this, you may believe you’re processing the information I’m sharing with you, and that very well might be the case. But if I show you an image, like this one, it will increase the chances of you remembering it:

As a marketer, you need to use this knowledge to your advantage. You always have to come up with new ways to reach and engage with your target market and current customers.

If your most recent marketing campaigns didn’t succeed, I want you to reevaluate those strategies.

Did you use any visual elements?

If you answered no, you have a significant room for improvement as you move forward. But some of you may be using visuals and still not having the success you’re looking for. That’s okay.

It’s possible you’re using the wrong visuals. Or maybe you’re just not positioning them properly within the campaign. You might need to make slight adjustments.

Regardless of your scenario, this guide will help you.

I’ve narrowed down the top 8 visual elements you ca… Read More

Do you use Instagram video in your marketing? Want to use IGTV to deliver longer video to your Instagram audience? In this article, you’ll discover what Instagram’s IGTV is, and find tips for using the feature in your marketing. #1: Set Up Your IGTV Channel One of the unusual aspects of IGTV is that it’s […]

The post IGTV: What Marketers Need to Know appeared first on Social Media Examiner.

… Read More

There is a chronic disease in our modern society.

In just two generations it has increased by 1,000%.

It’s killing our best and brightest.

Our most creative and beautiful souls.

Often it goes unseen.

Undetected.

Until it’s too late.

It doesn’t discriminate.

You may be a teenager, entrepreneur or a mum or a dad.

It strikes the rich and famous.

The gifted.

This disease can come and go.

Rises and falls.

Some people think they have conquered it.

But a crisis happens. A financial challenge or the loss of someone close to you.

That disease is depression.

Anxiety.

It has many faces.

And just recently it made its acquaintance with me.

I’ve seen it up close.

It turned up at my front door.

I’m now looking for answers.

No easy cures

The journey to solve and cure this disease has been in progress for many decades.

There are counsellors, psychologists and psychiatrists.

Drugs, retreats and places to escape.

Good habits and routines.

Physical exercise.

Resilience skills.

It’s complicated

But our minds are complicated.

There are no magic pills, potions or silver bullets.

… Read More

Are you involved in the sharing of files, documents and other communications with clients and team members?

Do you want to manage your projects and improve your productivity?

If your answer is yes, then this post can help you.

Project management is the art of managing multiple projects. According to Management Study Guide:

Project management includes: identifying requirements, establishing clear and achievable objectives, balancing the competing demands from the different stakeholders and ensuring that a commonality of purpose is achieved.

Statistics show that the biggest project management challenge facing most businesses (62%) is capturing time/costs against projects.

Image Source: Capterra

PricewaterhouseCoopers, which reviewed 10,640 projects from 200 companies in 30 countries and across various industries, found that only 2.5% of the companies successfully completed all of their projects.

Even worse, 39% of projects… Read More