Want to lower the cost of your Facebook ads? Curious how connecting with your customers can help? To explore Facebook ad sequences that cost less and improve results, I interview Amanda Bond, a leading Facebook ads expert. Her course is The StrADegy System. She’s a regular speaker at Social Media Marketing World and a HubSpot […]
The post Facebook Ad Sequences: A Better Way to Acquire Customers appeared first on Social Media Marketing | Social Media Examiner.
Succeeding in life isn’t an accident.
It is often the outcome and results of developing life skills that are discovered, nurtured and acted on over decades.
But often our parents, family and school teachers never told us.
The curriculum often didn’t include anything much beyond the 3 “R’s”. And learning by rote and committing facts to memory was the education that was often demanded.
In today’s world Google has provided us with a global memory bank and resource that means that memorizing is a life skill not much in demand.
So what are 6 core life skills that you need to learn, nurture and nourish if you want to succeed?
1. Quality relationships
In our crazy busy digital world and modern society we are often told that more is better.
The media bombards us with messages telling us that if we have or buy “this” we will be happy.
We are told that life will be a nirvana if we are, slimmer, fitter and more attractive.
Modern society is often saying.
More money, more stuff and….just more.
The problem?
The more you have the more you have to worry about and the more anxious you become.
You become afraid of losing it. That’s why we insure things.
We worry about ha… Read More
Blogging with a purpose increases market share, consumer engagement, revenue growth, and ROI. Of course, you want to do that.
I mean, just look at this:
But a lot of people I know are still stuck on the fundamental question:
What do we blog about?
Here is a list of 35 types of articles, topics, and approaches that have demonstrated massive success for bloggers in the past and will continue to do so in the future.
1. How To Guides
People generally hate reading instruction manuals. When was the last time you snuggled up with a glass of wine and the instruction manual to your toaster?
How do people figure out how to do stuff?
They Google it.
WikiHow became insanely popular based on how-to articles alone.
You might be surprised to see the kind of things people are Googling.
If you can find your niche audience, cater to their curiosities, and give them some helpful answers, you can’t help but create a popular blog.
2. Politics
Politics are popular during every election year. Whether national or local, find a political topic to discuss, and join this… Read More
How hard could it be to write a blog post? If a teenager can do it, you can too, right?
Well, writing a blog post isn’t hard at all, but writing a great blog post is very difficult. Below are 22 actionable tips on how to write a blog post that will help make your content stand out from the crowd.
Blog On Your Passion
Blogging can be a chore, unless you are passionate about the topic. So, first and foremost, pick a topic you are passionate about.
Don’t just pick a topic that you “think” you are passionate about. Pick one that you definitely know you’ll love. It has to be a topic that you love so much that you want to constantly learn more about it.
Break With Your Old Ways
Do you remember writing term papers in high school or college? If you don’t, lucky you! If you do, writing blog posts is going to be a difficult task for you. You have to ignore all the things your professors taught you about writing.
You aren’t here to write a term paper—you are here to create a conversation!
If my blog posts sounded as if I was talking at you instead of to you, wouldn’t you get bored and irritated with me? Make sure you do the same: talk to your readers—not at them.
Know What You Want To Write About
Are you tired of spending money on content marketing… especially because it isn’t generating any income for you? Sure, you can throw some ads up on your blog, but unless you get millions of visitors a month, you probably won’t get a great return.
Just look at the image above. That content site gets over one million unique visitors a month and monetizes through AdSense. Can you guess how much money it makes each month?
If you guessed $10,000 or even $20,000 a month, you got it wrong. The site only generates $4,000 a month from ads. When you factor in hosting and maintenance costs, however, the site is actually losing around $3,000 a month.
So what’s a better strategy to convert your blog readers into customers?
Below are 19 tips to consider when working on increasing conversions on your blog.
1. Know your audience
You will get absolutely nowhere if you don’t consider your audience first and foremost.
It seems obvious, right? But many bloggers get this wrong. They post irrelevant content and then scratch their heads, wondering why the content didn’t do well.
Even if you put out awesome content, it’ll be worthless if your readers don’t love it. You need to find out what your readers want and make it happen.
But how do you get the scoop on your readers?
