Author: Content Curator

You can grow your blog in two ways:

Get more traffic.
Do more with the traffic you have.

In my opinion, you should do both even though most people focus on the first option.

Those bloggers don’t realize they’re losing a large chunk of their traffic before it even has a chance to convert.

One of the best ways to see how well you’re using your traffic is to look at your bounce rate.

The average bounce rate across all industries is about 45%. Bounce rates just for blogs are usually higher as illustrated in the image above.

But that’s just the average. Some sites have bounce rates in the 20s, while others have bounce rates in the 80s.

If 4 out of 5 visitors leave your site immediately, there’s a problem—likely multiple problems.

Compare that to a 20% bounce rate (1 in 5 visitors leaving without interacting). This lower bounce rate means that you would only need a quarter of the traffic of the other site to get the same engagement results.

There are many ways to improve your bounce rate, but in this article, I want to show you an underutilized way of reducing your website’s bounce rate and increasing all aspects of engagement.

The main problem is that you need visitors to take action to reduce your bounce rate. But people are notoriously pas… Read More

Are you looking for multiple people to fill the same position within a tight deadline? Or perhaps you have a large number of quality applicants and don’t have the time or budget for multiple one-on-one interviews?

You may have already considered conducting a group interview in these situations, but the fact that you’ve never done it before has deterred you.

Conducting group interviews is more challenging than interviewing candidates one-on-one. It requires great leadership, lots of preparation, and some assistance from your colleagues. But the benefits of conducting group interviews do outweigh the challenges.

Today, we are going to take you through the most important steps of conducting a group interview to ensure you can pull them off without a hitch.

The Easy Parts of Conducting a Group Interview

Group interviews are the easiest way to fill a lot of positions for the same role type quickly. You’ll benefit from saving both time and money on the hiring process, while also speeding up that process if you need to fill those positions promptly.

One of the biggest benefits of conducting group interviews is that you have the unique opportunity of comparing equally qualified candidates side-by-side. You’ll also be able to observe how these candidates interact with others and observe their behaviors in dealing with multiple situations. This process can help make the successful candidate an obvious choice over others.

Recruiting t… Read More

In the past, I’ve told you to keep an eye out for the top marketing trends. But now I want to take that one step further and narrow that focus specifically to mobile trends.

As a business owner, you need to keep your finger on the pulse of modern marketing trends to be successful.

This guide is beneficial for marketers, app developers, and anyone else who wants to improve their business.

While I’m not saying you need to apply these trends to your own marketing, it’s important you’re aware of the new technology that’s available and surrounding you. Who knows, maybe you’ll decide to change your strategy based on this information.

I used research from previous years as well as some recent technological developments to come up with this list.

These are the top 14 mobile trends dominating the year so far. I expect these to continue trending upward.

1. Artificial intelligence (AI)

Artificial intelligence has penetrated our mobile world.

We’re getting one step closer to mobile devices morphing into robots and taking over the planet. Obviously, I’m kidding.

While that day has yet to come, we are seeing advancements in mobile AI. You may be familiar with some of these:

Alexa
Siri
Cortana
Google Assistant

All of these are examples of AI that may even be installed on your mobile devices right now. In addition to these popular forms of AI, mobile apps are now using software such as voice recognition to en… Read More

Are you needing a simple project management tool but don’t know where to start? There are tons of tools out there that promise to help you tackle your projects, whether they’re big or small. The problem is too many choices often lead to analysis paralysis. To help with your project management quest, I’ve compiled a list of some of the best project management tools you can use that’ll enable you to crush your project goals and work quickly. Buckle in, grab your coffee, and get ready to look through the ins and outs of some of the best tools on the market.

The Top 5 Best Simple Project Management Software

Monday.com – Best for simple customization
Trello – Best for simple workflows
Smartsheet – Best for Gantt chart projects
Basecamp – Best for remote project management
Asana – Best for project goal setting

Now, let’s see how each of these tools measure up and what they have to offer.

#1 – Monday.com — Best For Simple Customization

Visit Monday.com

Drag-and-drop task managementIntuitive, color-coded dashboardCustomizable templates includedThree plans under $20/month
Try for free

Most businesses need an EIN to operate. If you’re starting a new business, getting an EIN should be at the top of your to-do list.

Think of an EIN like a social security number—but for your business.

You need a social security number to rent or buy a house, get a job, and open a personal bank account. EINs are just like that. You won’t be able to hire employees, form certain entities, or open a business checking account without an EIN.

Fortunately, getting an EIN is relatively simple. There are several different ways to do it, and you can even get an EIN for free.

Not sure if you need an EIN? Don’t know how to get one? You’ve come to the right place. This guide will walk you through everything you need to know about getting an EIN for your business.

What is an EIN?

The acronym stands for “employer identification number” and is a type of taxpayer identification number (TIN). EINs get issued by the IRS to business entities like LLCs and corporations.

The primary purpose of these unique nine-digit numbers is for tax reporting. But most banks, credit card companies, and vendors will require your business to have an EIN before allowing you to open an account or working with you.

People often confuse EINs and social security numbers (SSNs) with each other, as they are both nine-digit government-issued identification numbers. But the formatting for an EIN is different from an SSN. EINs start with two digits, followed … Read More