The Beginner’s Guide to DBA vs. LLC

You might be wondering whether you should register your business as a DBA or an LLC. But the thing is: It really isn’t an either/or choice.

While both options allow you to do business under a different name—one that’s different from your legal one—an LLC is a corporate business structure whereas a DBA is just a nickname for your already established business.

In this DBA vs. LLC article, I’ll detail the nuances of both acronyms to help you understand how they work and when to use them.

What are DBA and LLC?

Before decoding basics, let’s define and understand what we mean by a DBA and an LLC.

What’s a DBA?

DBA is an acronym for “Doing Business As.”

It’s a fictitious name, trade name, or assumed name that you can use to operate under a name different from its legal name. For instance, my legal name is Lars Lofgren, but I can operate my marketing business as QuickSprout—provided I file for a DBA. Starting a DBA permits me to do business as a sole proprietor or an LLC.

Mind you, filing a DBA won’t create a business entity. But it’ll allow you to operate under a different name than your personal name. Think of it as an official registration of the business name you use to run your company.

Moreover, a DBA allows you to change your name and business legally with minimal formality. Opening a business bank account and collecting payment in your business name is also possible.

The main di… Read More

6 Non-Marketing Tools You Should Use While Conducting a Content Analysis

Content analysis is not the most exciting project. There are a lot of tedious and repetitive tasks to complete before you can get to the fun part of actually reworking and improving your previously published content.

What makes it even more challenging is its unique ability to become messy very quickly, especially if there is a lot of content to go through, or if multiple people are working on the same content analysis.

Today we’ll be looking at all those other, non-marketing tools that can help you manage the process more easily and give your content the revamp it deserves, sans headache.

1. Project management

In order for a project to run smoothly, it either needs a project manager to stay on top of tasks and deliverables, or a project management tool that takes on the mantle of organization and delegating.

However, there is a caveat. Unless you take the time out of your day to use the project management tool, it won’t be doing much good. The tool itself is not a silver productivity bullet. The way you use it is.

Start by dividing up the work. Even if you are working on the content analysis alone, write down every task, in… Read More

The Beginner’s Guide to Company Values

Company values enable your company to create an identity unique to its mission and vision. But both identifying and living out your company values can be a challenge. This is especially true as your company sees growth, and with it a slew of changes.

This guide was created to give you some insight on the basic components that make up a company’s core values, some tips and tricks for identifying your core values with precision, and the tools you can use to embed those values across your organization. Let’s dive right in.

What Are Company Values?

You can think of company values as the north star for virtually everything a company does, aspires to be, and stands for. They typically show up as a set of principles that are always considered when making company decisions. Making sure your company has a clear and solid set of core values ensures your employees collectively work towards the same goals. This, in turn, can be a key driver of company growth and achievement. Without company values, you run the risk of watering down your goals, slowing down your progress, and aimlessly trying for growth without a clear focus on how you’ll get there.

The Basics of Company Values

Now that you know what company values are. Let’s break things down further into the basic components that come together to create them.

Evolution

Did you know your company values don’t have to stay static? That’s right. When you’re deciding on a set of core values, i… Read More

How to Create an Operating Agreement

An operating agreement is a legal document that defines various rules and guidelines for a limited liability company (LLC).

If you’re forming an LLC with multiple members, it can be challenging to get everyone on the same page.

Operating agreements become a binding contract between LLC members, defining how the business will be taxed, member contributions, operating intent, and more.

Once established, the operating agreement formally governs details of the business for financial decisions, functions, provisions, regulations, and more.

Whether you’re starting a new LLC from scratch or you have an existing LLC, this guide will teach you how to create an operating agreement with ease.

The Easy Parts of Creating an Operating Agreement

For single-member LLCs, creating an operating agreement is super easy. As the sole owner of the business, you have complete control over everything and don’t need to worry about partners or other owners.

Even if you’re starting a multi-member LLC, creating an operating agreement shouldn’t be too much of a challenge.

There are lots of online operating agreement templates that you can follow as well. The best business formation services typically offer solutions for operating agreements.

With LegalZoom, it’s just a matter of answering some simple questions, and the platform will automatically generate an operating agreement for you. Then you just need a signature from the other … Read More

The 9 Best Website Design Trends of 2021

The past year has indeed been quite challenging for almost everyone. Despite the situation, many of us took advantage of our free time and invested in learning something that would prove beneficial for us in the long run.

Based on several studies, many people spent their time learning every new technique and trend that resides or is being applied in website designing. Today, website design is widely known to everyone. It is common knowledge how influential and essential having an impactful website is for any business that wants to strive.

At present, every design element and feature formerly considered modern or innovative is more likely to be perceived as outdated – that’s how much things have progressed in the industry in recent times.

A website holds great importance for a business since if the website design looks obsolete and ignores the essential web standards when the users access your site, your company has a 90% possibility of losing conversions.

The design of your website is one of the main factors for a visitor to prolong and properly go through your content.

Many ponder the question of how they can improve the design of their website. Hence, in this article, we will disc… Read More