Author: Content Curator

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Social selling of consumer products often includes sharable “unboxing video experiences” posted by influential reviewers and fans. They range widely in production values, but the secret is not just in the video. The key is in the star of the show—the box itself.

By John Parsons

In 2011, Google popularized a concept dubbed the “Zero Moment… Read More

You need data to know your audience – but regulations and policies about how you get it are constantly changing. Don’t panic. Take the advice of these 21 content marketing experts on how to make the most of a cookieless, privacy-focused future. Continue reading →

The post 21 Experts: Don’t Fear Life After Cookies – If You Have Content (and Consent) appeared first on Content Marketing Institute.

… Read More

A business name doesn’t just differentiate you from the competition.

It also sets the tone for your business and is central to creating a successful brand.  

So, what do you do if you can’t come with a good business name? What if it’s already taken? How do you know it’s a good name for your business?

This post covers everything you need to know when choosing a business name.

What Is a Business Name?

As the phrase implies, a business name is a title or name that a person or entity uses to conduct business. Essentially, this is your businesses’ legal name.  In the case of a sole proprietorship, your business name will be your full legal name.

It is possible to include additional words when naming a sole proprietorship. But, you will still need to use your legal name. For example, if you run a small software consultancy business, you may simply name it Jane Doe or Jane Doe Software. You’ll likely have to register a Doing Business As (DBA) if you’d prefer to operate your sole proprietorship under a different name. 

General partnerships follow the same course. Typically, the business name will be a combination of all the partners’ last names. For example, your partnership may be named Doe, Smith & Brown. Again, the business may have to file a DBA  to use a different name. 

Finally, limited liability companies (LLC) and corporations d… Read More

Finding the perfect candidate can be intimidating. Your job opening could have hundreds of potential candidates, and you need a way to narrow them down to a list of the best. Job posting sites solve this problem by accessing, attracting, and managing candidates during the recruitment process. There are countless job posting sites for employers, so we created a list of the top six available.

The Top 6 Best Job Posting Sites for Employers

LinkedIn – Best for Social NetworkingIndeed – Best for Dynamic RecruitingSnagajob – Best for Hourly JobsAngelList – Best for StartupsFlexJobs – Best for Remote and Flexible JobsDice – Best for Tech Jobs

While some job posting sites target the entire candidate pool, others are dedicated to a specific niche market. Each of the following six sites are worth looking into, especially if one specializes in solving your specific hiring needs. 

#1 – LinkedIn — Best for Social Networking

Visit LinkedIn

Access to 750M+ usersLinkedIn Messenger for networkingTargeted ads for job postsAutomated disqualification emails
Try for free

Is your site’s SEO (Search Engine Optimization) at risk due to plagiarism? Do you have questions about how plagiarism affects your ranking on the SERP (Search Engine Result Page)? How does blog writing relate to plagiarism?

If you have these questions, this article is for you. Being a professional writer, you need to consider writing plagiarism-free writing because not only Google but other search engines hate copied content.  

So, avoiding plagiarism is necessary for SEO, and it is an essential aspect of writing content that you should consider at all times. This can be achieved by first understanding what plagiarism is. It is illegal to copy other people’s work, whether it is a blog post or other content.

Here, I’ll explain why avoiding plagiarism is necessary for SEO. Let’s take a bird’s eye view of what plagiarism is.

What is plagiarism?

Copying content from a website or publication and claiming it as your own without proper attribution to the original author is plagiarism.

The definition of plagiarism by Wikipedia states:

“Plagiarism is the representation of another author’s language, thoughts, ideas, or expressions … Read More