Author: Content Curator

No matter what you think about Web3, it will be part of the marketing conversation for a while. So take the time to reflect on these 10 thoughts. Continue reading →… Read More

A beginner’s guide: Convince & Convert’s favorite tools for conducting SEO checkups, reviews, and audits

As part of our content marketing discovery process, the Convince & Convert team always takes a look at the state of our clients’ SEO efforts. That’s because, in order to make the best content marketing strategies and recommendations possible, we have to make sure there’s a foundation for content success established first.

While we use myriad tools, techniques, and approaches to review our clients’ SEO,  there are a few tools we recommend for those who are just starting to dig into their own SEO efforts or aren’t full-on SEO practitioners…yet.

Get a super-quick, high-level snapshot: Hubspot’s Website Grader®

Website: https://website.grader.com/

Cost: Free

Need a good starting point but have 90 million other to-dos on your list today? Or maybe you don’t work with SEO a ton and need some pointers on what to look for? Hubspot’s Website Grader is a great place to start.

This free tool just requires a URL to audit and an email address to ungate the results. In less than one minute, you get a beautifully designed, high-level assessment of your… Read More

An LLC is one of the most popular business structures because it offers liability protection and tax benefits. And for solopreneurs, small business owners, and the growing number of freelancers and online business ventures, an LLC is an attractive business model.

But what happens if you want to do business in another state or even country? Do you need to create a foreign LLC? The answer is maybe. It depends on your business activities.

This article will discuss what a foreign LLC is and when you should consider creating one. We’ll also compare a domestic LLC vs. a foreign LLC so you can decide which business structure is right for your business.

The Top-Rated LLC Services to Register Your Business

If you’re ready to get the process started, here is our list of the best LLC services, depending on your business needs:

ZenBusiness – Best overallIncfile – Best for entrepreneurs on a tight budgetRocket Lawyer – Best legal consultation services for LLCsLegalZoom – Most popular LLC servicesLegalNature – Best for LLC documents and contractsMyCompanyWorks – Best same-day processingSwyft Filings – Best customer service

You can reach each of our full product reviews of each LLC service here.

What Is a Domestic LLC?

LLCs are relatively new; they were first introduced in Wyoming in 1977. They offer many of the same benefits as corporations, including limited liability protection and flexibility in how the … Read More

If your small-to-medium-sized business is like most, your employees rely on computers and technology regularly throughout the workday. When these items are not working properly, your employees end up being less productive and more frustrated.

The majority of such businesses need to have support people available to keep the employees’ tech tools working. Depending on the needs and size of the business, it is common to have both a help desk and desktop support available. Although these are similar services, there are subtle and important differences.

The Top Rated Help Desk Software in Help Desk vs. Desktop Support

To manage the help desk requests for your SMB, deploying help desk software is a popular choice. These software packages monitor the status of service tickets, ensuring every request receives attention. They also track any service requests that must advance to the desktop support role.

Freshdesk — Best helpdesk software for small businessesZoho Desk — Best for scalability and growthFreshservice — Best for ITSMZendesk Support — Best full-service helpdesk softwareJira Service Desk — Best for SME Internal supportHappyFox — Best for omnichannel ticket supportKayako — Best for personalized customer supportCayzu — Best cheap helpdesk software

You can read our full reviews of each help desk software product here.

What Is Help Desk vs. Desktop Support?

When your business is trying to determine whether you … Read More

Are you using video effectively to engage new customers, enhance your SEO, and drive profits for your business? No? Then keep reading!

In this article I’m going to show you ways to optimize your videos for massive growth.

Video is more engaging, more wanted, more liked and more useful to consumers – and most importantly – it is what the majority of consumers want to see as part of their buying cycle (see the graph below). 

Just ask yourself, if you could choose between reading a blog post or watching a video about the same topic, which would you pick? Video most likely!

Based on statistics (Wyzowl 2019) 68% of consumers want a short video from a brand to find out more about a product or service.

The power of video

Let’s dive a bit under the surface to understand why video is so darn important.

Video is like a super-magnet for the eyes and mind. Video also builds communication and connection. These are vital ingredients to building the key item we need most to convert leads into customers – TRUST.