Author: Content Curator

Foodies with an entrepreneurial itch can start a food truck business, complete with a solid marketing strategy and a fully equipped food truck, to pave the way to earn more than $500,000 per year. 

What was previously a huge risk has become a food trend around the world. However, while the mobile food industry’s future does look encouraging, a lot still needs to be done.

You have to create appealing menus, prepare high-quality and delicious food consistently, and be ready to put in long hours to out-hustle the competition. Like any other business, research and planning are the cornerstones of success here.

In this guide, I’ll give you a step-by-step breakdown of how to start a food truck business to get the ball rolling.

The Easy Parts of Starting a Food Truck Business

Starting a food truck business is an excellent choice for budding entrepreneurs with a limited budget. 

Don’t get me wrong; there’s still a decent amount of startup capital required. But when compared to starting a traditional restaurant business, it’s considerably less. Additionally, you’re assured of greater profit margins because of the fewer overhead expenses.

Mobility and flexibility are other advantages.

Selling in a food truck lets you move your establishment from one place to another—something that gives you access to a new customer base regularly and the opportunity to increase your advertising poten… Read More

Triggered emails can help to build long-lasting relationships with prospects and customers alike. According to GetResponse, these emails show a 38.03% open rate and a 6.76% click-through rate.

One of the biggest advantages of triggered emails is their longevity. It is quite possible that visitors who receive these emails engage with them some months later. According to statistics, around 18 to 23% of engagement is noticed after 24 hours of deployment.

So, how will you make your triggered email campaigns more impactful for readers?

Here is a detailed article to help.

#1. Segment your audience according to the customer journey

The spray-and-pray technique of email marketing is no longer effective. Instead, marketing professionals must take a customer-centric approach and try to send triggered emails that are relevant for the readers.

According to a 2017 report by Mailchimp, segmented campaigns exhibit better performance when compared to non-segmented ones.

They show:

Without a smart plan for hiring and working with freelancers, you might find they jump ship at the first sign of a higher rate or longer contract. Here’s some advice to help you identify, vet, and onboard the right outsourced team. Continue reading →

The post Outsourcing Content Creators: The Complete How-To Guide appeared first on Content Marketing Institute.

… Read More

Choosing to start an LLC means you have a critical decision to make: deciding the management structure. 

Member-managed LLCs give owners collective control over company decisions. On the other hand, manager-managed LLCs hand over the management authority of a professional manager or one or more elected members.

This guide will outline the basics of members vs. managers in an LLC and discuss a few tools and tricks to forming an LLC without errors.

Understanding the LLC Business Structure

Before diving into the members vs. managers debate, you should understand the concept of an LLC.

An LLC is a type of business structure that’s easy to create and involves less paperwork when compared to a corporation. It also offers personal liability protection to owners, meaning they cannot be held accountable for the company’s debts and obligations.

This business entity can have one owner (a single-member LLC) or multiple owners. When you’re the sole owner, you don’t need to decide between member management and manager management since you’ll be in charge of all management decisions by default.

When an LLC has more investors or multiple owners, things get complicated. 

In this case, either all the members can collectively manage the LLC or elect a non-member or outsider as a manager. Alternatively, the owners can decide to use a combination of members and non-members to run the business.