Service Desk vs. Help Desk

Deciding whether your business needs service desk or help desk services can be a challenging one. Some people use these two terms interchangeably, which further complicates the process. 

Many businesses need both types of services. Help desk services work for solving specific problems, while service desk services provide an umbrella for overseeing support services. However, the process of deploying these support services – and any related support software – depends on your organization’s size and tech requirements.

The Top-Rated Help Desk Software in Service Desk vs. Help Desk

Help desk software is a key option to have on hand to help your team solve tech-related problems and to provide trusted customer service. We studied the best help desk software options to give you a head start on finding the perfect option for your needs.

Freshdesk — Best help desk software for small businessesZoho Desk — Best for scalability and growthFreshservice — Best for ITSMZendesk Support — Best full-service help desk softwareJira Service Desk — Best for SME Internal supportHappyFox — Best for omnichannel ticket supportKayako — Best for personalized customer supportCayzu — Best cheap help desk software

You can read our full reviews of each help desk software product here.

What Is Service Desk vs. Help Desk?

The differences between service desk and help desk are subtle, but they are important to understand.

Th… Read More

Overcoming The Local-Corporate Social Media Posting Predicament

Individual store operators know this social media predicament well: Localized content and advertising drive better engagement than corporate content, but localized content takes staff time. And some technical know-how. And some marketing know-how. And some branding awareness. And, well, some way to not get swallowed up by it all because you’re in the retail business, not the social media business, even if posting your own hot and spicy chicken sandwich challenge sounds tempting. 

Still, you can’t turn away from local, something that matters most in social media marketing. Localized content receives on average a 67% lift in engagement over more generalized posts, according to SOCi platform data. 

Fortunately, by following best practices, you can enjoy a healthy boost to your social engagements with limited expertise and staff time without wandering off-brand. Here are the top difficulties brands face when posting localized social media content and advertising and how to overcome them.

Challenge No. 1: Finding a balance between who posts content — corporate or local

Local store operators use three approaches to posting content. The bummer is that the easiest is often the least effective… Read More

Compare The Best SEO Services

Want to jump straight to the answer? The best SEO service for most people is Neil Patel Digital, thanks to its great range of features, in-depth analytics, and intuitive SEO research tools. Get a free consultation and custom quote today.

Once upon a time, using the right keywords was enough to appear on the first page of Google. Now, you need a well-researched SEO strategy that includes link building, analytics, and alt-text. This is challenging for anyone without experience, or without the right resources. 

Using an SEO service will give you access to the best research, the best tools, and the most up-to-date strategies to boost your traffic and rank higher in search engines. 

The Top 6 Best SEO Services 

Neil Patel Digital — Best Overall Semrush — Best For Big TeamsVictorious — Best For New Businesses Search Bloom — Best For Local SEOSEO Brand — Best For Growing a BrandOuterbox — Best For Ecommerce 

We’ve reviewed the best SEO services out there, comparing their experience, results, tools, and customer support. Here are our top picks for the best ones on the market right now: 

Neil Patel Digital — Best Overall 

Visit Neil Patel Digital

Compare the Best Web Hosting for Small Businesses

Want to jump straight to the answer? The best small business web hosting for most people is Bluehost or Hostinger.

Every small business needs a website. And every website needs web hosting. But you, as a small business owner, don’t have time to worry about operating and maintaining websites—you have a company to run and grow. 

Fortunately, the best web hosting solutions for small business owners are hassle-free. You can get your site online with ease and rest easy knowing how much is handled for you on the backend without you lifting a finger.

The Top 5 Best Web Hosting Providers for Small Businesses

Bluehost – Best for small businesses starting a WordPress siteHostinger – Best cheap web hosting for small businessesDreamHost – Best for small businesses selling with WooCommerceGreenGeeks – Best for eco-conscious small businessesHostGator – Best cloud web hosting for small businesses

Continue below to see our full reviews of the best web hosting providers for small business sites. Use this guide to find the hosting provider and plan that matches your specific needs.

Bluehost — Best for Small Businesses Starting a WordPress Site