A Guide For SEO’s In The Agency World

The second business I ever started was an SEO agency. By no means did I see myself creating an agency… I simply stumbled upon it. Before I go into how I built an SEO agency and made millions from it, let me give you a quick background on how I stumbled upon it…

The first website I ever started was a job board. I was trying to get the website ranked for terms like “job search” and “tech jobs”. I hired a few SEO agencies to help me out, but none provided any results. After tens of thousands of dollars down the drain, I had no more money and no choice but to learn how to optimize for search engines… all on my own.

From reading sites like Search Engine Watch and SEObook, I started getting the hang of SEO. I made on-page changes to my own site, and learned how to build links by talking to people like Patrick Gavin on a weekly basis.

Eventually, I started to rank really well for job-related terms on Google, but the business failed because of these reasons.

When my first venture failed, I decided I was going to quit entrepreneurship, get a college degree like everyone else, and get a job after graduation. To get a head start on things, I started taking college classes while I was in high school.

The first college class I took was Speech 101. The professor asked u… Read More

The Ultimate B2B Marketing Guide

Your B2B marketing strategy will differ from your typical B2C approach.

Sure, you may notice some overlap between the two, but for the most part, you’ll need a new plan if you want to target other businesses.

Some of you may have companies focusing on other businesses as your primary group of customers. And some of you may be considered both B2B and B2C companies.

If that’s the case, one overlap you may see between the two strategies would be social media marketing. But the difference would be in the way you use it.

Here’s an example. You could be using Snapchat to promote your business as the B2C company. But that won’t be effective as your B2B strategy. But we’ll dive into greater detail on the social media subject later.

For our purposes, it doesn’t matter what type of company you have.

Whether B2B sales make up the totality of your revenue or only a fraction of it, you’ll be able to benefit from this guide.

I’ll explain everything you need to know about how to properly manage and approach your B2B marketing strategy.

Define your buyers

When it comes to B2B marketing, this step will differ from your typical approach to identifying your target market.

That’s because this scenario will be much more specific. You’ve got a unique product or service. Right away, you’ll need to recognize which companies can benefit from whatever you’re selling.

For example, let’s say you manufact… Read More

How to Know When to Use Chatbots vs Live Chat

How are you currently communicating with your customers?

If calling, emailing, or submitting a form on your website are the only means for your customers to reach you, you need to get with the times and make some changes.

Offering live chat on your website is a better way to provide customer service.

According to studies, 73% of consumers say live chat is their most preferred method of communication.

This ranked highest compared to other methods. In fact, 61% of consumers said they preferred email, 48% preferred social media and only 44% preferred phone.

Furthermore, live chat had a 92% satisfaction rating.

This was also the highest satisfaction rating compared to other forms of customer support.

It’s clear your company needs to have this feature on your website. But how do you implement it? You’ve got two choices: chatbots or live chat representatives.

Chatbots are computer-generated responses. They allow customers to receive answers to their questions via AI software.

Experts predict that by 2020, 85% of consumers will be able to manage their relationships with brands without human interaction.

And 80% of businesses are either currently using AI or planning to use AI for customer service in the next two years. Further, 45% of customers say they prefer chatbots for customer service inquiries.

With this technology on the rise, you need to have marketing skills to survive in the age of AI.

How to Fix Phone Echoing

“Hello? Is my voice still echoing? Please hold on a minute. Still not better? Let me try again…”

What wouldn’t we do to avoid this during a client call?

Tech glitches like audio echoing always arrive unannounced. Unfortunately, sometimes there’s little you can do. But if the problem is within your control, there is a quick and easy fix that will save face (and your deal!) in front of clients.

I’ve encountered my share of echoing problems and had plenty of headaches trying to figure out what went wrong.

But I finally have a solution.

In this guide, I‘ll share a step-by-step walkthrough with you to get rid of phone echoing within minutes—for good.

What to Expect When Fixing Phone Echoing

Typically, you can fix any phone echoing problems by adjusting the sound of your speakers. But other times, you may have to change your hardware, space out attendees, update your software, and so on. It depends on the situation.

Nevertheless, the whole process is straightforward. It involves just the following five steps:

Step 1 — Identify the Cause of Phone Echoing
Step 2 — Turn Down Your Speaker’s Volume
Step 3 — Diagnose and Eliminate Phone Echoes
Step 4 — Check Your Hardware and Software
Step 5 — Solving Phone Echoing Caused by Electrical Impedance

The Good

There is no need to struggle with phone echoing solutions, especially when fixing it is so easy.

The majority of your VoIP problems c… Read More

How to Start an LLC in Wyoming

Wyoming offers tons of benefits and has business-friendly laws to attract budding entrepreneurs, especially those wanting to reduce their tax liability.

The procedure to start an LLC in Wyoming doesn’t deviate much from the standard process used in the other states. But there are a few considerations you must keep in mind.

This Quick Sprout guide will give you a step-by-step rundown of launching a Wyoming LLC to help you get your business up and running in no time.

The Easy Parts of Starting an LLC in Wyoming

Typically, government processes are bureaucratic and tedious. However, the state of Wyoming makes it easier for business owners to form an LLC, offering online formation and registration services. 

What’s more, you can simplify the process further by signing up with Incfile that offers well-rounded LLC services in the state. It takes full responsibility of the formation and registration process, as well as assigns a registered agent to your LLC to meet state requirements. 

Wyoming also has a business-friendly tax climate. This means you save plenty of tax money, which can be used for other business endeavors.

The state doesn’t levy any corporate state income tax, personal state income tax, inventory taxes, franchise taxes, occupation tax, or value-added tax. Moreover,… Read More