Author: Content Curator

Content marketing is a huge part of most digital marketing strategies, but it’s more than shooting out a few blog posts or articles into the void.

What’s the point of having an article if no one is reading it?

Having words on the page is only the start – content marketing is all about engagement.

What is Content Engagement?

Put simply, content engagement is what you have when users do something with your content, whether it’s sharing it, commenting on it, or taking some kind of action.

It’s the difference between someone reading your content and then forgetting about it and someone who reads it and then interacts with it in some way.

Your content engagement strategy is vital to the success of content marketing because it’s a key metric that shows you whether or not your content is resonating with your audience. It’s one thing to have a lot of traffic to your content, but if that traffic isn’t engaging with the content or buying your product, then it’s not doing its job.

How do we measure content engagement?

We live in a data-based world, and content marketing is no different.

To get accurate metrics on your content,… Read More

For B2B companies, Instagram is a powerful visual marketing tool. It’s great way to establish a following that can boost your brand’s customer base and sales. Instagram for business is used by more than 2 million enterprises worldwide.

Even if business decision-makers don’t have official Instagram accounts, the business leaders you want to reach likely use social media on a personal basis and via their company accounts.

Let’s talk about how your B2B business could benefit from Instagram and how you can master this marketing technique. Lastly, we’ll discuss one case study from which you can draw inspiration! 

Why should B2B brands leverage Instagram?

Before making any changes to their strategies, most marketers would like to see stats. Fortunately, there’s much evidence to back up the benefits of Instagram marketing for B2B brands. 

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Let’s explore the leading reasons why Instagram should be a part of your marketing strategy:

You get access to a huge pool of custome… Read More

Follow these five dos and seven don’ts to improve your response to Google’s new helpful content update. Spoiler alert: It’s all about your audience. Continue reading →… Read More

It seems like every day a new social media trend pops up; that may be a hashtag, a topic, or even a new social media network altogether. That’s exactly what happened with Clubhouse, which popped up in early 2020.

Clubhouse is an exclusive social media network that (for now) you need an invite to become a part of. It’s only available for iOS and it’s unclear as to whether or not the social network will open up to the general public or remain a type of invitation-only social club.

It became popular first with silicon valley tech people and investment traders, but has slowly become more popular with celebrities and other people from around the world.

It can be tough to gain traction on such a limited platform like Clubhouse and for that reason, people have looked into ways to gain more real Clubhouse followers. Just like other social media networks, there are some services that are now expanding their offerings to include Clubhouse as well.

We’re going to give you the lowdown on 10 different sites you can buy Clubhouse followers, how to buy Clubhouse followers, as well as some tips to get more Clubhouse followers on your own.

Let’s get started!

Best sites to buy Clubhouse followers

1…. Read More

Multitasking isn’t the way to get ahead. Year-long content planning isn’t a smart move. Find out how Agile marketing can make all the difference in content marketing efficiency and effectiveness. Continue reading →… Read More