4 Inspiring Social Listening Examples From Brands Doing It Right

Social listening is a marketing tactic that has been around for a while and yet isn’t overused. Or, to be fair, isn’t used that much at all.

Have you ever heard about social listening? If not, I am here to uncover a whole new world for you.

Here’s a social listening definition:

Social listening (also called social media monitoring) means using a tool (e.g., Awario, Mention, Brandwatch) that finds all mentions of your keyword (usually, a brand) or keywords on social media and beyond.

The strategy is usually used to:

Improve customer service (reply to brand mentions that you wouldn’t have noticed otherwise).
Identify industry trends for product development and marketing campaigns.
Manage the brand’s reputation (measure the sentiment around the brand and keep an eye on what people say).
Perform competitor analysis and measure share of voice.
Find relevant social media influencers.
Find “hot” leads on social media.

Having said that, in most cases, brands don’t use social media listening for all of the above. In some cases, they prioritize one goal over another and put their resources into the goals that are con… Read More

Best Real Estate Software

Want to jump straight to the answer? The best real estate software for most agents is Real Geeks.

Real estate software can solve a lot of problems for agents and agencies. It helps to manage client interactions, create a digital presence, manage property inventory, and simplify repetitive processes. 

The best real estate software fits into a variety of categories. We’ll help find just the right software package for whatever requirement a real estate agency may have.

The Top 7 Best Real Estate Software Packages

Real Geeks — Best All-Around Real Estate Software SolutionZillow Premier Agent — Best for Generating New LeadsPlacester — Best for Building a Realtor’s WebsiteContactually — Best Real Estate CRM SoftwareCloud CMA — Best Comparative Market Analysis SoftwareSpacio — Best Open House Tracking SoftwarePro Agent Solutions Showing Pro — Best Real Estate Showing Management Software

#1 – Real Geeks — Best All-Around Real Estate Software Solution

Visit Real Geeks

Multiple high-end featuresHigh-quality website creation guidanceRobust mobile app includedAll-in-one software tool
Request more information

Best Restaurant POS Software

Let’s face it, running a restaurant isn’t easy. Mixing up customer orders, running out of ingredients, or taking too long to take payments are just some of the ways things can go wrong. Luckily, restaurant point-of-sale (POS) systems solve a chunk of these problems by helping you run your restaurant more efficiently. To reduce the time needed to research POS systems, we created a list of the best available.

The Top 6 Best Restaurant POS Software

Lightspeed Restaurant POS – Best for Full-Service RestaurantsTouchBistro Restaurant POS – Best for Food TrucksRevel POS System – Best for Quick-Service RestaurantsToast POS Software – Best for Bars and NightclubsEpos Now POS Software – Best for Cafes and Coffee ShopsSquare Restaurant POS System – Best for Fast Casual Restaurants

POS systems target all sorts of restaurant types. We broke down the top six we thought were most relevant to our readers.

#1 – Lightspeed Restaurant POS — Best For Full-Service Restaurants

Visit Lightspeed POS

Sends orders directly to the kitchenWorks with UberEats and DoorDashScalable for multi-location restaurantsFully customizable floor plans
Try for 14 days free

7 Tips to Build a Successful B2B Influencer Strategy

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Are you on the lookout for a marketing strategy that checks off all your targets and can potentially produce a tremendous return on investment? B2B Influencer marketing fits the bill quite perfectly. 

While influencers have traditionally dominated the B2C sector, influencer marketing is quickly becoming a game-ch… Read More