Author: Content Curator

Andrew Davis walks you through his video creation process from start to finish. He also shares tech tips and tactical shortcuts to level up your content without maxing out your video budget. Continue reading →… Read More

The world is becoming more and more mobile.

Customers don’t just search for products, services or businesses; they want to get these results at arm’s length.

Users want Google to use their location every time they search for something, even if they don’t add location modifiers like “near me,” addresses, etc. According to Google, these searchers have grown by 150 percent.

Keeping in mind this statistic, it makes sense for businesses to rely on local online marketing.

What is local online marketing?

Local online marketing or hyperlocal marketing is an approach that focuses on a smaller number of shoppers in a very specific area. In other words, it specifically targets people in highly localized and address-specific regions that want to purchase products or services locally.

Hyperlocal marketing is a super targeted form of niche marketing. Businesses don’t need to spend money on national campaigns to generate inbound traffic. Local online marketing can be focused on one block and build the foundation for an authentic one-to-one relationship with customers in a specific area. It seems less overwhelming but in reality a really tough goal t… Read More

Whether you craft words for B2B or B2C audiences, the challenges can be many. This diverse set of tips, tools, and resources are designed to help from creation to revision to publication and everything in between. Continue reading →… Read More

Looking to strengthen your customer connections and convert more prospects? Discover how uniting your SEO and content strategies and rebuilding them around data can help you reach the right audience in the right ways. Continue reading →… Read More

Want to jump straight to the answer? For the majority of companies, Brand24 will provide the most helpful features for improving customer experiences and for boosting the company’s online reputation.

A good reputation has always been a key component of success for a business or organization. 

A couple of generations ago, word of mouth was extremely important in maintaining a positive reputation. Generating a positive reputation these days, however, involves monitoring what people are saying about the business online. 

Companies can dedicate multiple employees to try to keep up with customer reviews and social media mentions. Or, they can rely on the best reputation management software to efficiently keep track of and respond to current and potential customers.

The Top 6 Best Reputation Management Software Tools

Brand24 — Best overall reputation management softwareBirdEye — Best for monitoring customer reviewsPodium — Best for improving customer review resultsReputation.com — Best for understanding reputation levelsYext — Best for generating success with local searchesMention — Best for improving social media presence

#1 – Brand24 — Best Overall Reputation Management Software

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