Having the right visual strategy for your brand is extremely important, especially when it comes to social media marketing.
Using visuals effectively can not only increase the power of your core marketing message but also create more engagement with your online audiences.
Creating powerful visual marketing materials wasn’t always easy but fortunately, today we have access to several free and premium tools that allow you to quickly create awesome visuals for your brand.
In this blog, we’re going to take a look at 9 of the best tools that can take your visual marketing strategy to the next level!
Importance of visual marketing in 2021
To understand the real importance of visual marketing in 2021, you need to take a look at two important statistics:
As much as 81% of people do not pay attention to what they’re reading online and usually just skim through content.Posts that contain visual elements, such as images and videos, receive 650% higher engagement when compared to posts that only contain text.
When you factor in visual-first social media platforms such as Instagram, it is easy to see why visual content performs better than non-visual content in… Read More