Millions of people get together online under a common cause, value, or interest they share in what we call communities. It’s not a new phenomenon, per se. Humans have always wanted to band together for support, guidance, and leadership.
That’s what most digital creators offer to their followers today, leadership. And it could be in many forms: thought, knowledge, culture, values, anything. But once a match, a remarkable bond is achieved – one that is a massive opportunity for digital creators.
Direct monetization of an online community
The journey for content creators has been unique. Typically it’s started from creating unique and valuable content, building a community based on that, engaging them with more, and making ad revenue from the traffic by consistently being active. It can be rather tiring and it still happens. But it’s not the only way anymore.
What this means is that content creators don’t solely have to depend on big company ad budgets, high traffic, and an ever-increasing number of followers to make money. The same followers can be monetized, by offering them value and a stronger, meaningful relationship in exchange for some dollars.
Factors to consider before monet… Read More