Your reputation is important. Branding is a fundamental focus of successful businesses. Companies spend fortunes watching social media for mentions, checking out reviews, paying for review posts on popular blogs, advertising through influencer videos, dealing with customer service complaints, and holding massive customer engagement campaigns.
Certainly, you’ve been doing your best on a more limited budget. But have you been building landing pages for the task? Believe it or not, landing pages can be one of the best possible ways to manage your reputation, because they give you total control over the narrative.
Landing pages work for both reputation management (because they are able to rank for your brand name) and traffic + lead generation. (If you do this right, they are able to direct clicks to your site.)
Where else can you get that kind of power? Through a social media page? Blog comments? Video responses? Nope! On a landing page, you can present the image and information you want and use it to help cultivate your reputation from the very first click. Everything else will follow.
How to Brainstorm Your Reputation Management Landing Page Topic
The key word here is “repu… Read More