Website visitors form an opinion about your website (whether they like it or dislike it, whether they’ll leave or stay) in just 50 milliseconds, according to one source.
Some sources claim you have 15 seconds to build trust with website visitors. Others claim you have 10 seconds.
Whatever the case – 10 seconds, 15 seconds, or 50 milliseconds – you don’t have much time to build trust with the people who arrive on your website.
They click, they look, and they leave just as fast…
Or they stay, they browse, and they buy (maybe).
That millisecond decision all comes down to whether your website is set up to build trust or not. So here are three dead-simple ways to build immediate trust on your website.
1. Add a credibility bar
A credibility bar is a quick, at-a-glance way to build trust with your website visitors.
But what should you put on the credibility bar?
Well, it’s really up to you and what your business has accomplished. On the high road, you can use logos of publications your company has been featured on or market-familiar businesses you’ve worked with. If you’re a new business with fewer achiev… Read More