Saying the present generation is very heavy on social media does not totally cover it. There are approximately 2 billion internet users on social networks and these figures are still expected to grow as mobile device usage and mobile social networks increasingly gain traction.
Almost everyone has accounts on at least 2 social networking sites such as Facebook, Twitter, Instagram, YouTube, WhatsApp, Pinterest, etc. with Facebook being the most popular of the lot.
The number of people around the globe using social networking sites is on a constant climb making Social Media the perfect space for Marketing Services. Taking advantage of the wide reach of such sites to generate leads and engage with the target audience should be the primary objective of every brand on social media.
Facebook went from being unknown to over 2 billion users strong in just a little over a decade. As of the fourth quarter of 2017, Facebook had 2.2 billion monthly active users. Brands can be certain that their target audience logs into Facebook nearly every day. The question is: how do brands reach out to these users in a way that benefits their business? Well, the answer is through well… Read More